Shopify Plus is the enterprise version of Shopify and is aimed at brands that generate high revenue, are expanding internationally, or have complex infrastructure requirements. But even the best platform thrives on the right extensions. Shopify Plus apps help you automate processes, optimize the customer experience, and develop your business in a data-driven way.
The challenge: The App Store is home to over 13,000 applications. Many of them are designed for smaller shops, while others only fulfill basic tasks. Shopify Plus merchants, however, need solutions that are based on Scalability, enterprise features and ROI are aligned.
In this article, we've compiled the most relevant Shopify Plus apps, sorted by category and focusing on how they can help your business move forward. Whether you want to improve customer experience, streamline operations, or make data-driven decisions, here you'll find the tools that are truly worthwhile.
Shopify Plus Apps for Customer Experience & Conversion
A seamless customer journey determines success or failure in e-commerce. Especially with Shopify Plus, where larger budgets are often involved, every euro invested in conversion optimization is worth it. The following apps will help you get more out of your traffic while improving the shopping experience.
PageFly as an enterprise-ready page builder
PageFly is one of the leading page builders in the Shopify ecosystem and is particularly exciting for Plus merchants because it offers maximum flexibility without tying up developer resources.
Instead of hiring an external team for each campaign, marketers can create high-converting landing pages, product pages, or sales funnels themselves using drag-and-drop. This not only saves time but also accelerates the implementation of ideas, a crucial factor in highly competitive markets.
PageFly is valuable for Shopify Plus because it Enterprise requirements taken into account: mobile-first design, reusability of sections, a wide template library and performance optimizations such as lazy loading.
Brands with international traffic, in particular, benefit from responsive, fast websites. Furthermore, integration with CRO tools and A/B testing allows for direct implementation of data-driven optimizations.
Expense: Low to medium. After a short training period, even marketing teams without a development background can work independently. For Plus brands, this means greater agility and a significant reduction in time to market.
Judge.me on social proof for more trust
In enterprise e-commerce, trust is a key lever for conversion. Judge.me is a review app that addresses this very issue: It allows you to collect unlimited customer reviews, including photos and videos, and display them in attractive widgets.
Especially for Shopify Plus brands, it's important that social proof can be integrated in a scalable way, from product awards to Google Shopping integration.
The app also scores points with its automation: Customers automatically receive emails asking for feedback after a purchase, significantly increasing the number of reviews. Through integrations with tools like Klaviyo or Meta Ads, reviews can then be incorporated into newsletter campaigns or retargeting ads. This transforms customer feedback into a true conversion asset.
For Shopify Plus, Judge.me offers another advantage : Despite its enterprise features, the tool is extremely cost-effective. This allows even international stores with many SKUs and high order volumes to efficiently scale social proof.
Expense: low. Setup and automation are quick to implement, and the effects on conversion and trust are immediately visible.
Smile.io for Loyalty & Retention
While many retailers focus on acquiring new customers, the key to growth in the enterprise sector often lies in customer retention. Smile.io is a loyalty app that specializes in turning first-time buyers into repeat customers.
Through a flexible points system, VIP programs, and social media integrations, retailers can reward their customers for purchases, interactions, or referrals.
The app is particularly valuable for Shopify Plus because it integrates seamlessly with other enterprise tools like Klaviyo or Gorgias. This allows loyalty points to be integrated directly into email flows or included in customer service.
Another advantage : Smile.io is completely scalable; whether you process 1,000 or 100,000 orders per month, the program grows with you.
In practice, loyalty programs not only encourage repeat purchases but also reduce acquisition costs. Customers who collect points or exclusive benefits stay active longer and spend more on average. Smile.io is therefore a game changer for premium brands in the beauty, fashion, and D2C sectors.
Expense: Medium. The technical setup is simple, but success depends on a clear strategy and consistent communication.
Shopify Plus Apps for Operations & Support
Especially with Shopify Plus, where order volumes are high and international markets are involved, efficiency behind the scenes is crucial to success. Customers expect quick responses, reliable shipping, and uncomplicated returns.
With the right apps, these processes can not only be simplified but also strategically optimized. Three tools stand out in particular: Gorgias, Sendcloud, and 8returns.
Gorgias as a central helpdesk for enterprise support
Many Shopify Plus stores share a common problem: customer inquiries come in simultaneously via email, chat, social media, and contact forms. Without a centralized solution, this quickly becomes confusing.
Gorgias consolidates all these channels into one platform, automatically displaying relevant order and customer data from Shopify. This allows support teams to respond to inquiries not only faster but also much more accurately.
The close integration with Shopify Plus is particularly valuable. Employees can adjust orders, initiate refunds, or send discount codes directly from the ticket.
Automation helps answer recurring questions like " Where is my package? " instantly with tracking information. This saves time, reduces errors, and ensures a consistent customer experience.
For high-volume Plus retailers, Gorgias is far more than a support tool; it becomes a revenue driver. Fast, competent service not only increases customer satisfaction but also boosts conversion for pre-sale questions.
Expense: Medium. Setting up the automation requires some planning, but in everyday life, many things run smoothly.
Sendcloud combines shipping and logistics
Shipping is one of the biggest levers in e-commerce, and at the same time, one of the biggest challenges. International sellers have to work with different carriers, create customs documents, and optimize shipping costs. Sendcloud solves precisely these problems by unifying all common shipping providers into one platform and largely automating processes.
With Sendcloud, Shopify Plus merchants can create shipping labels in bulk, define rules for specific shipping methods, and compare the cheapest rates in real time. Options like same-day delivery or pickup locations can be offered at checkout, significantly increasing customer satisfaction.
Additionally, there are branded tracking pages that not only create transparency but also offer marketing space. This is ideal for cross-selling during the delivery phase.
Sendcloud is particularly interesting for international brands because it neatly maps different markets: A German warehouse ships with DHL, a Dutch warehouse with PostNL, all via a central dashboard.
Expense: Medium. Setting up carriers and rules is a one-time effort, but automation saves enormous resources in daily operations.
8returns for smart returns management
Returns are a cost driver for many online retailers. At the same time, customers expect a simple solution when they want to return products. 8returns offers a self-service portal that maps the entire returns process and simultaneously ensures that retailers lose less money.
Customers can choose whether they want to exchange an item, redeem it for a voucher, or return it via the portal. This allows many refunds to be converted into exchanges.
Using intelligent rules, retailers can also specify which products can be returned, within which period returns are possible, or whether items should be sent to different warehouses in different countries.
The integration with Shopify Plus is particularly exciting: All returns flow directly into the system, inventory levels are automatically updated, and support tickets are reduced. At the same time, the app provides valuable data on why customers return products—information that can be used to optimize product ranges and size advice.
Expense: Medium. The basic configuration requires strategy, after which the process is largely automated, saving both time and money.
Revenue Growth: Unlocking Sales Potential with Shopify Plus
One of the biggest advantages of Shopify Plus is the ability to build recurring revenue and increase customer lifetime value. Instead of relying solely on one-time sales, brands can diversify their business model and secure stable revenue with the right apps.
A prime example of this is Recharge Subscriptions , the leading subscription app in the Shopify ecosystem.
Recharge subscriptions for recurring revenue
More and more consumers prefer flexible subscriptions: whether weekly meal boxes, monthly beauty refills, or curated product bundles. Recharge enables Shopify Plus merchants to easily integrate precisely these models into their stores.
The app offers seamless subscription management that is convenient for both customers and retailers.
On the customer side, the A no-code portal where users can manage their subscriptions themselves, from pausing to product changes to upgrading. This significantly reduces the workload on the support team and ensures greater customer satisfaction.
At the same time, retailers benefit from Flexible bundling options : Products can be subscribed to individually or in sets, which noticeably increases the shopping cart values.
Especially for Plus brands with large volumes, the Analytics Recharge's analytics are crucial. They provide insights into subscription performance, identify churn risks early on, and provide the basis for initiating targeted countermeasures, whether through exclusive offers, loyalty points, or personalized emails via Klaviyo.
The subscription business model brings stability to cash flow and makes sales more predictable. For many Plus retailers in the Food & Beverage, Beauty or Health Recharge is therefore a real game changer.
Expense: Medium. The technical setup is simple, but success depends on the well-thought-out subscription model and customer communication. Those who take a strategic approach here will benefit in the long term from loyal subscribers and a significant increase in customer lifetime value.
Data & Analytics: Smart decisions based on data
In enterprise e-commerce, it's no longer enough to rely solely on gut feeling. Those scaling to Shopify Plus need to back up their decisions with solid data. This is where specialized analytics apps come into play, offering far more than Shopify's standard reports.
Two of the most important solutions are Triple Whale and Better Reports . Both apps provide valuable insights, but with different focuses.
Triple Whale is the AI-powered marketing attribution
Triple Whale has quickly become synonymous with data-driven marketing in the Shopify world. The app bundles data from all relevant channels, such as meta ads, Google Ads, email, and TikTok, into one central dashboard .
This is especially crucial for Plus retailers with large advertising budgets. Instead of tracking individual KPIs in each channel, Triple Whale provides a holistic view of ROI, ROAS, and profitability.
Particularly interesting is the AI-powered attribution . While many shops still work with traditional last-click models, Triple Whale dynamically assigns conversions to the channels that actually had an impact.
This allows you to use budgets more efficiently and avoid unnecessary expenses. The app also provides Predictive analytics that predict future sales trends and customer behavior based on historical data.
For Shopify Plus, this means that anyone who invests five-figure sums in ads every month gets a tool that makes decisions more precise and supports growth in a scalable way.
Expense: Medium to high. The setup requires initial tracking and data mapping, but is worthwhile due to the significantly improved budget management.
Better Reports for tailored business insights
While Triple Whale relies heavily on marketing attribution, Better Reports the right choice when it comes to tailor-made reports for the entire business The app goes far beyond Shopify's standard statistics and allows you to create customized reports.
Especially with Shopify Plus with several international stores, the Multi-store reporting feature A real advantage. Retailers can consolidate data from all their stores into a single report, allowing them to manage their business holistically. Automated report schedules ensure that important figures are regularly delivered directly to your inbox or Google Sheets.
It is intended for management meetings or investor reports.
Better Reports also offers Personal support , which also creates customized reports upon request. For many Plus retailers, this is worth its weight in gold, as complex requirements can often be solved without additional BI tools.
Expense: Low to medium. It's intuitive to use, but requires a basic understanding of key performance indicators and their interpretation. After that, Better Reports reliably delivers the insights needed for informed decisions.
Customer Experience: Better experiences for your customers
Shopify Plus isn't just a platform for growth, it's also a platform for perfect customer experiences. The larger a store becomes, the more important it is to optimize every interaction, from the first click to after-sales communication. With the right apps, conversion rates can be increased and customer loyalty dramatically improved. Two tools stand out in particular: PageFly and Klaviyo .
PageFly – Flexibility and design at the enterprise level
PageFly is one of the most well-known page builders in the Shopify universe, and for good reason. The app allows you to create highly customized pages without any programming knowledge. This is especially valuable for Shopify Plus, where marketing campaigns, product launches, and A/B tests need to be implemented quickly.
What sets PageFly apart:
- Drag-and-drop editor : Pages and elements can be designed pixel-precisely, without the need for developers.
- Template library : Hundreds of conversion-optimized templates give you a head start in implementation.
- Mobile-first approach : Designs can be adapted separately for desktop, tablet and smartphone.
- Reusable Sections : Content can be reused and kept synchronized across different pages.
- Performance optimization : Features like lazy loading ensure short loading times, a direct conversion booster.
Benefits for Shopify Plus merchants:
- Fast implementation of campaigns and landing pages
- Consistent branding across all pages
- More control over design and user guidance
- Reducing developer costs
Expense: Low to medium. After a short training period, internal teams can effectively use PageFly themselves.
Klaviyo – personalized marketing with data power
Klaviyo is one of the leading email and SMS marketing apps in the Shopify universe. It's especially important for Shopify Plus, where it allows you to leverage vast amounts of customer data to run personalized campaigns.
Core features of Klaviyo:
- AI-supported segmentation : Target groups are automatically created based on purchasing behavior and interactions.
- Automated flows : From welcome series to shopping cart abandonment to reactivation campaigns.
- Product recommendations : Dynamically generated and tailored to customer behavior.
- Send Time Optimization : Algorithms determine the perfect sending time for each recipient.
- Seamless integration : Connects with Shopify data, social ads, and other tools like Gorgias or Smile.io.
Why Klaviyo is important for Plus merchants:
- Increased sales through precise, data-driven communication
- Stronger customer loyalty through relevant messages
- Efficient automation that relieves the burden on marketing teams
- Better use of first-party data in a cookieless future
Expense: Medium. The app is easy to get started, but if you want to take full advantage of its features, you should develop a clear email strategy.
Conclusion: Shopify Plus Apps as growth drivers
Without the right apps, Shopify Plus falls far short of its potential. Only specialized extensions transform a powerful platform into a true growth engine.
Tools like PageFly for flexible page design, Klaviyo for personalized marketing or Recharge for recurring revenue show how versatile Shopify Plus stores can be optimized.
Especially for large retailers and enterprise brands, apps make the difference between "good" and "market leader." They help improve customer experiences, automate processes, leverage data effectively, and expand internationally.
The following applies: Not every app is suitable for every business. The choice should always be based on your own goals, resources, and markets. Shopify Plus offers a clear advantage here. The platform is tightly integrated with the most important enterprise apps and enables fast, secure, and scalable integration.
This creates ecosystems that allow brands to grow sustainably, and this is precisely what makes Shopify Plus the best basis for future-proof e-commerce strategies.
At the same time, experience shows that the variety of apps can quickly become complex. In this case, it is advisable to work with an experienced Shopify Plus Agency to collaborate. It helps you select the right tools, implement technically sound integrations, and connect processes so that your store runs efficiently and scalably.
